Which statement best matches Step 4 of Warrick's six-step change implementation process?

• A. Keep the big picture in mind
• B. Choose the right interventions
• C. Use a sound change model to plan and manage the change process
• D. Keep people engaged and make the incentive for change greater than the incentive to stay the same

Answer: (D)

The main concept being tested is sustaining momentum by engaging people and ensuring the benefits of changing outweigh the comfort of staying the same. Step four focuses on keeping everyone involved and continuously reinforcing why the change is worth adopting. When people remain engaged and see clear incentives—recognition, smoother workflows, better outcomes—they’re more likely to adopt new behaviors and resist reverting to old habits. This step is about maintaining motivation, ongoing communication, and making sure the perceived payoff of change stays higher than the payoff of the status quo.

The other options point to different aspects of the process. Keeping the big picture in mind is about maintaining vision and direction, not the day-to-day engagement that keeps change moving. Choosing the right interventions describes selecting tactics, which is more about planning concrete actions. Using a sound change model emphasizes the framework for planning and managing the change, rather than sustaining engagement and motivation over time.